Eremophila nivea is a striking native shrub grown for its soft, silvery-grey foliage and vivid purple tubular flowers. Fine hairs give the leaves a silky texture and bright, luminous appearance, providing year-round contrast in the garden. Flowering is prolific, attracting honeyeaters, bees and other pollinators. Drought tolerant and hardy in full sun with well-drained soil, it’s ideal for mixed gardens, borders and low-maintenance plantings. Grafted forms are recommended for improved longevity and performance.
Eremophila nivea naturally occurs in arid and semi-arid regions of Australia, thriving in well-drained sandy or clay soils with excellent drainage and full sun exposure in Mediterranean to arid climates with outstanding drought tolerance.